Storytelling Best Practices to Drive Brand Success - Start Dsp

This project has been funded with support from the European Commission. The author is solely responsible for this publication (communication) and the Commission accepts no responsibility for any use may be made of the information contained therein. In compliance of the new GDPR framework, please note that the Partnership will only process your personal data in the sole interest and purpose of the project and without any prejudice to your rights.

A structured virtual workshop that breaks down how to apply classic storytelling frameworks, such as the hero’s journey and emotional arcs, to brand narratives. Viewers learn to infuse meaning into messaging, align story with core values and spark deeper brand-audience connections.

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